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Saturday, September 18, 2010

TELL A WHORE!

We are living in the Islamic Republic of Pakistan and some of the best things about this country are the family values that we try to protect and preserve even though every new generation tries to flex the muscles of confusion to our elders. The beauty of our language is divine and the family values of respect we stand by define who we are.

Lately all that has been shattered by a great company that I respected. A Telco has re-launched its new WAP or internet based service and used subliminal degradation of all the values that define a new concept known as TELL A WHORE INTERNET… I wonder how this company with a clear understanding the Norwegian way of doing business by playing dirty kept its self-clear and free of all media related bashings which led us to an entertaining match between two Telco’s that ended in an indigo colored teri mehrbani…

It’s simply ridiculous that it is portrayed via this ad that any one with this mobile tell a whore connection will have access to all kinds of kinky desires by our female citizens. Not only is it degrading to women rather a complete bashing of what we believe to be known as Pakistani Family values… This is my opinion that if one has to fight a game of numbers then why is it focused on using sex or something taboo in our society to get that sudden influx of people to try a service that they will be disappointed in and eventually ad to the rubble of illegal Sims… This is the biggest nightmare that the geeks at PTA are constantly in an argument with the Telco’s about…

Whoever was responsible for commissioning this campaign should have used more creative elements that defined family values and honest business practices to gain a stronger and more dependent customer base… There is too much information out there whether we like it or not and even though we claim to be marketer’s our egos once in the telco world don’t allow us the luxury to get a firm grip on reality of the here and the now. I guess this was a desperate attempt to gain a burst of non-consistent customers and is highly ridiculous as its insults our Pakistani upbringing… But what do I know? I’m just a geek with an opinion!

5 comments:

  1. A very unproductive / non-creative nation. They just liked the idea from some Indian movie and now they are washing it into shreds.

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  2. The ad would have been cool with a different scenario. The girl and the guy are in the university library. The guy is studying Calculus theory and feeling a bit lost. He looks up and sees the girl working out Calculus problems on a chalkboard. Then he sees her check her cell phone (Telenor service) to update her Facebook. Voila! the guy takes a picture of her in her Maria Gaetana Agnesian mode and uploads to his FB. He shows it to her, gets her name, adds her, tags her. A new friend, one he respects, not someone he plans to play nookie with. Someone else figure out how to work the Dad into the ad.

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  3. is the ad that bad or your minds?? i mean a simple friend request - that is how facebook population has grown over a billion!!! hello ppl!!

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  4. @Anonymous (September 19, 2010 7:03 AM): well facebook population has grown becuase of games more than just social networking.
    @All:any ways the ad seems to promote a culture which we do not stand for. It would have been good as mentioned earlier that a guy is trying to solve a problem or discussing college notes over the net and the light goes off yet he conitnues becuase of the mobile internet. But of course who will promote the good ideas. Pakistan is ranking amongst the highest in porn site viewing. Someone said "For the evil to spread in a society it only takes the good people to take no action against it".
    Thanks
    Best Regards
    Suhail

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